.jpg)
A great website is the cornerstone of effective business marketing
But right now, either:
You haven’t gotten around to it yet
Or your current site…
Feels clunky and disjointed
Looks old and a tiny bit embarrassing
Doesn’t attract the clients you know you need right now
Maybe you’ve got a brilliant web designer waiting in the wings to make it all better (maybe not)
— either way, you’ll need great words if you want a great website.
But finding the time and headspace to get your copy right isn’t easy.
Your website is your shop window…
your calling card,
and, the first place prospective clients go to check you out.
It’s personal too...
Your website isn’t just about what you do
it’s about how you do it, and who you want to work with.
If that’s not clear, then you’ll be working much harder to get those sales.
But, starting with your website can easily backfire
Jumping right in, without a clear messaging strategy, can lead to:
Battling for days or weeks to find the right words
Creating messaging that's inconsistent or confusing
And a disappointing, and often costly, end result
That’s why we need clarity right from the start
How I Work
Everything starts with your message.
That means we start with a Brand Story Sprint
A fast, focused process that makes sure we have everything clear before a single word hits the page.
So instead of guessing your way through
We build your website on solid foundations
Giving you a clear, structured message you’ll actually use.
How Website Copy Build Works
1. It starts with a chat. The type you’ll want your favourite brew by your side for.
2. We'll dig deep into your business. I’ll build a clear picture of what you do, how you work, who you want to help and what matters to you.
3. From there, it’s over to me to create a short, clear brand story document and all the website copy you need.
4. I’ll take everything we’ve covered and turn it into something that sounds like you and speaks to the people you want to work with.
5. We’ll collaborate to make sure you’re completely happy with the end result. I’ll even chat with your web designer if that's helpful.
Think of me as a guide who does all the heavy lifting. You’ll have full visibility and as much input as you like.
No overcomplication allowed.
What You Get
Many clients say the conversation alone helps them see and understand their business more clearly.
Being able to articulate what you do with confidence changes everything.
You’ll also walk away with:
-
Website words that feel right
-
Messaging that’s clear and confident
-
A concise, no-fluff, brand story document
-
Copy that's a solid foundation for your marketing
Because when your website is right, everything else gets easier.
What My Clients Say:
“The copy created came with more than just words, but also how they could be used and great suggestions about the website. Wendy, not only understood the business but my essence and core values, which reflected in the final copy.”
Stuart Mann, Rivoli Property Developments
“Having known nothing about my business at the start of the call, Wendy absolutely nailed the website write-up. She made the process so quick and slick, she made us feel completely at ease. Cannot praise her enough!”
Sam Queensborough, Visionary Homes
“Wendy managed to get a grip on what I do, which isn't easy, and put it into my words to really push home the messages I wanted. She even met with our web developer to explain the vision so it could all be done seamlessly without my input.”
Sadie Dilloway, Dilloway Training
“Wendy really took what I wanted to say to the next level, and I'm so glad I have such a consummate pro in my corner. She took the time to make my website copy exactly what I wanted - it sounds just like I wanted it to, only better!”
Melissa Robinson-Winemiller, Empathy Coach
Simple. Collaborative. Unique to you.
-
Book your 1-1 session
-
We’ll have a structured chat that’s all about you and your clients
-
Send me anything you already have (I’ll guide you on what’s useful)
-
Over to me for the thinking, additional research and writing
-
You receive your brand story and website copy
-
Give me your feedback, and I’ll work up a final draft